People deserve better experiences
We design them!
Our research methods are centered around Design Thinking principles that put the users at the forefront of solving problems.
Research & Identify
Deep diving into problems by using various of research methods
Deduce and Define
Utilising the insights from research to clearly define the challenges and opportunities
Ideate and Develop
Brainstorming and collaborating to generate and prototype ideas
Refine and Deliver
Delivery involves testing and finalising solutions that work
Service Design
We design seamless interactions across all touch points of a service for people who deliver and experience them.
- Ethnography
- Contextual Interviews
- Focus Groups
- Customer Journey Mapping
- Service Blue Printing
UI/UX Design
We build intuitive and user friendly interfaces that balance function and form – by understanding how people interact with technology, and respond to it.
- User Research
- Usability Testing
- Heuristic Evaluation
- Information Architecture
- UI Design
- Design Systems
- Interaction Design
- Interactive Art Direction
Branding
We create brand identities through strong visual design and story telling by following a structured brand building process focused on value creation.
- Brand Strategy & Positioning
- Value Proposition
- Visual Identity Design
- Art Direction
- Brand Guide
- Brand Sprints
DesignEd
We deliver workshops and trainings to enable capacity building and the upskilling of talent. Our workshops help participants deep dive into the various practices and methodologies of design.
- Design Thinking
- Service Design
- UX Design
- Customer Journey Mapping
- Service Blue Printing
- Brand Building
We’ve worked with the best
“One team, trained with a very different mindset and an understanding of localization.”
Omair Ansari – Abhi Finance
